BUS5CA Customer Analytics and Social Media Assessment Answer Australia

Learn the Best Approach to Draft the Perfect BUS5CA Customer Analytics and Social Media Assessment Answer from Experts

Over the past decade, the growth of several social media platforms has revolutionised methods that individuals and industries use to interact and carry out business. Individuals generate data unprecedented by sharing, interacting, and using content via social media. Processing such data to extract actionable patterns leads to several opportunities and challenges for developing tools, novel algorithms and interdisciplinary research.

The Customer Analytics and Social Media course integrates customer profiling and behaviour, social media and network analysis, and data mining or analytics. The system provides a coherent and convenient platform for students to easily grasp the basic concepts and potentials of the field. The students are also introduced to software tools for visualising and analysing real-world social networking data.

Students are allotted heaps of assessments that require a sound understanding of social media analytics, various models, methodologies, behaviour analytics, community detection, and several software. Students generally don’t possess complete knowledge and get stuck so they look for BUS5CA Customer Analytics and Social Media academic assistance.

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List of Universities Offering Leadership and Management Course

• University of New Castle
• University of South Australia
• University of Queensland
• Swinburne University of Technology
• La Trobe University
• University of Sydney
• University of Adelaide
• Monash University
• Griffith University
• Deakin University

The aforementioned universities in Australia are renowned for their quality of teaching and research, and theyoffer different inter-related degree courses.

Structure of Course

The Customer Analytics and Social Media program cover various areas of social media and customer profiling and analysis by allowing you to understand your domain in-depth and its interconnection with other disciplines. The following units are most commonly included in the course:

• Social media analysis
• Customer segmentation and profiling
• Predictive analytics
• Market basket analysis
• Network analysis
• Customer acquisition & Retention
• Customer Relationship Management, i.e. CRM
• Customer Lifetime Value, i.e. CLV
• Digital customer analytics
• Information dynamics on networks
• Product recommendation
• Machine learning
• Application Programming Interface
• Data Science

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Learning Outcomes

This BUS5CA Customer Analytics and Social Media course is vast and involves discussions, action planning, and activities along with theoretical concepts and analytics tools and techniques. After completing the course, students will acquire real-world knowledge, problem-solving skills, critical thinking skills, and improvised communication skills. Thus, the learning outcomes, of course, are listed below:

• Critically analyse the current approaches to data analytics and social media data.
• Exploration, evaluation and analysis of the usages of social media analysis tools
• Planning and resolving a case study and research project to identify, assess and frame decisions involving customer analytics and social media.
• Present research and analytics that responds to core ideas, tools and skill-sets for data analytics

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Career Opportunities

The customer analytics and social media graduates can pursue various roles in industries, including:

• Data Analyst
• Web Analyst
• Marketing and Public Relations
• Social Media Analyst
• Social Media Manager
• Social Media Strategist
• Social Media Consultant

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Discussion Forums

Discussion forums including TIBCO Analytics Forum, Reddit, Analytics Vidhya, DataQuest, Data Science Central, etc., are well-moderated social media analytics community forums. Such forums serve as premier online platforms to get in contact with business leaders and analysts, customers, innovators, and managers throughout the world. The community is highly qualified and they are very active and usually shares their experiences, latest news, information, and also discuss the latest data analytics tools and methodologies.On such platforms, you have the greatest opportunity to ask your queries from such great people. You may also get access to numerous tools, events and services for understanding, development, and practice.

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Research Review about Social Media Analytics

Since a huge portion of the population uses social media daily, social media data is analysed in several distinct disciplines. The process of social media analytics involves four steps: discover, collect, prepare, and research (Sebei et al., 2018).

In each step, plenty of challenges are encountered, including volume of data, data variety, data format, and unstructured data (Stieglitz et al., 2018 ). Since conventional tools fail with such data, new computational approaches, programming languages, software architecture, and algorithms tend to solve this issue (Goyal & Goyal, 2020).

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Our Experts Discuss the Approach to Derive Assignment Solution on BUS5CA Customer Analytics and Social Media

Our highly qualified and experienced experts are managers and leaders of reputed organisations, and they have a firm grip on the subject. They encourage students to follow the below-mentioned approach to draft a perfect assessment solution:

• Check the type of assignment (essay, customer letter, financial report, case studies, literature review, etc.) and frame the solution accordingly.
• Note down the desired referencing style (APA, MLA, Chicago, etc.).
• Look for the required formatting style before commencing the assignment solution.
• Carefully note down the overview of the assignment and then prepare a draft after conducting in-depth research by considering the latest and authentic sources.
• Write the assignment solution by strictly following the marking rubrics provided by the university.
• Collect, utilise and store data/information to support the decision-making process.
• Provide a comprehensive and efficient description of the main
• Include all necessary elements and methodologies desired in the assignment.
• After completion of the assignment solution written in a perfect layout format with proper citation of references, read the file at least twice or thrice to rectify any error

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References

Goyal, S. J., & Goyal, R. (2020). Social Media Analytics–Challenges during the Data Analysis.Artificial & Computational Intelligence,1(2).

Sebei, H., Taieb, M. A. H., & Aouicha, M. B. (2018). Review of social media analytics process and big data pipeline.Social Network Analysis and Mining,8(1), 1-28.

Stieglitz, S., Mirbabaie, M., Ross, B., & Neuberger, C. (2018). Social media analytics–Challenges in topic discovery, data collection, and preparation.International journal of information management,39, 156-168.