Strategic marketing assignment Australia is a complex course and is also a very important unit for students doing the course of Masters of Marketing in Australia. The unit involves a description of framework involving the nature of strategic planning for the market, analysing of market opportunities and competitor competency. This unit teaches how to manage competition with other players in the market including sales, market share, profit and the bottom line that is the crux for marketing in the contemporary times.
Students are expected to apply both marketing concepts, strategic theories and market research skills and apply the same to a competitive business simulation. The successful completion of strategic marketing assignment provides the student the knowledge of comprehensive management of corporate resources and product lines. The objective of strategic marketing project is to make the student capable of making decisions with careful analysis of the market. It also relates to evaluation of the opportunities and creating corporate value through the application of the involved marketing concepts and theories. This unit is also closely related to International Marketing and Marketing Research.
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